Holiday Let Photography
Listing photography that lifts conversion on Airbnb, Booking.com and direct sites — Isle of Wight, UK and overseas
Holiday let photography engineered for the way guests actually decide. Isle of Wight, UK-wide and international portfolios — same editorial standard everywhere.
Industry data is clear: properties with professional photography take 20–40% more bookings and command 20–26% higher nightly rates. Properties with 40+ photos take nearly twice the bookings of those with 25–29.
I work with holiday let and Airbnb owners across the Isle of Wight to build listing image sets that hit those numbers. Editorial natural-light style. Full commercial rights. 7-day delivery.
Three fixed-price packages, depending on the size of the property and how hard you want it working for you.
Recent shoot
Cormorant Cottage
A full delivered gallery — 36 photographs, every frame. This is the set a holiday-let owner actually receives.
What clients say
Working with Samuel
We were looking for someone to take some professional shots of our holiday let. Found Samuel through a Google search, and loved his travel photos so went for it. Samuel was so accommodating in arranging the shoot, we had limited time slots but he fitted us in. Samuel was incredibly thorough and 'got' the vibe we were hoping for straight away. The photos are just lovely, and present the house and garden really well. They upload to web/holiday sites really easily. Samuel has been a joy to work with, and if you're looking for house shots, we highly recommend him. Good value too, photos are such an important party of the holiday let business, very glad I clicked on his website.
Booking Lift Lite
Studios, 1-bed cottages, small Airbnbs
- 2-hour on-site shoot
- 15 final edited images
- Hero exterior + every key space
- Web-optimised for Airbnb / Booking.com
- Full commercial usage rights
- 7-day delivery
- 1 round of revisions
The Booking Lift
2–4 bed holiday lets, premium Airbnbs
- Half-day on-site shoot
- 25 final edited images
- Hero exterior + every guest space
- Golden-hour exterior shot
- Lifestyle moment shots
- Full commercial rights
- 7-day delivery
- 1 round of revisions
The Portfolio
Multi-property owners, luxury lets
- Full-day shoot (2 properties)
- 50 final edited images
- 40+ photo Airbnb threshold cleared
- Multi-aspect crops (web + Insta + Stories)
- Pre-shoot planning call
- Full commercial rights
- 10-day delivery
- 2 rounds of revisions
Rights, in plain terms
The package price includes the licence. You can use the gallery on Airbnb, Booking.com, your own site, social, print and later marketing. You do not buy the copyright — almost no photographer sells that — but you do get the commercial use you actually need, with no extra fee later.
Shop downloads of existing landscapes are separate: £30 personal / £50 commercial. Guest-wall prints of an existing image are £50. If you only saw a frame on this website and want to use it, email first.
Add-ons
Bolt-ons designed to lift your listing further.
- Drone Aerial Coverage8 final aerial stills · ideal for coastal and rural lets · CAA compliant£350
- Twilight / Blue-Hour ExteriorStand-out hero shot for the top of your Airbnb listing£250
- Additional PropertySecond listing shot the same day — within 30-minute drive£450
- Lifestyle Talent / ModelPer person, per half-day — adds genuine human atmosphere to lifestyle frames£200
- Print License for Guest WallsPer existing portfolio image — guests notice, reviews mention it£50
- 24-Hour Rush DeliveryListing live in 48 hours — subject to capacity+30%
- Extra Revision RoundBeyond the round included in your package£75
Add-ons can be combined and confirmed at booking. All prices include full commercial usage rights for use across Airbnb, Booking.com, your direct site and any future channels.
How it works
Quick brief
Send me your listing URL and a few notes. I'll confirm the right package within 24 hours.
Schedule
We pick a date with the right light. 50% deposit confirms it.
Shoot day
I arrive, you make a coffee, I work fast and quietly. Most properties wrapped in 2–4 hours.
Live in 7 days
Edited gallery delivered, ready to upload to Airbnb, Booking.com and your direct site.
How booking works
Booking retainer
A 33% non-refundable retainer confirms your shoot date. The remaining 67% is due on delivery of final edited images.
The retainer secures the date, covers prep, and is in consideration of the calendar exclusivity I block out for you.
Travel & accommodation
Available for shoots worldwide. For work outside the Isle of Wight, travel and accommodation costs are billed separately and paid up front:
- Flights: Client pre-pays in full (booked direct, or invoiced before tickets are bought)
- Accommodation: Client pre-pays in full — waived if you're accommodating me on-site
- Ground transport: Ferries, taxis, fuel, parking — paid with the retainer
- Subsistence: Included for trips up to 3 days; £40/day thereafter
International shoots
Three-stage payment is standard for international work:
- 33% retainer + 100% travel & accommodation on signing
- 33% mid-stage payment 14 days before travel
- 34% balance on delivery of final images
You always know exactly what you're paying and when.
Rescheduling & cancellation
One free reschedule per booking with 14+ days notice. The retainer is non-refundable in all cases — sliding-scale charges on the balance apply for cancellations within 30 days, in line with CMA guidance under the Consumer Rights Act 2015.
Bad weather doesn't count as a cancellation: I'll reschedule at no charge if conditions genuinely won't deliver the work.
Send a brief
Tell me about your project
Three lines is plenty. I reply within one working day.
Email samuel@samueljohnford.com with your brief.
Ready to fill your calendar?
Send me your listing URL and the package that interests you. I'll come back within 24 hours.